With strong background in digital design, getting your message across and making it visually appealing are my main focus. I always strive to incorporate the latest in web design to future proof your project as much as possible.

User experience (UX) is a integral to the design process, especially in relation to e-commerce. I create smooth user journeys from proposition/product to conclusion/checkout.

Responsive & Mobile Friendly Layouts
As mobile internet usage overtakes desktop, making sure your website looks great on mobile devices has never been more important. All my sites are fully responsive and optimised for all mobile platforms.

Web Development
I am also seasoned front end developer HTML5/CSS3/Javascript/PHP, complemented by understanding of back-end, databases ect. Additionally, I retain close relationships with other PHP, Python, Shopify, Magento and Wordpress developers who enhance my technology skills when necessary.

Shopify, WooCommerce & Magento
If you need help starting an online store, or you would like to redesign or extend your current Magento shop talk to me. I have designed and built many beautiful and successful e-commerce sites on the Shopify, WooCommerce and Magento platforms. All the websites I build are responsively designed for, tested on and optimised for mobile devices.                

SEO Optimization
SEO is essential for any website or business wanting to be found via search engines. It’s a case of everything in the right place and not being to tricky.                I will ensure that your website can be effectively crawled by Google and other search engines, as well as ensuring your content is correctly written and structured to improve your on-page ranking.

Formerly 'Head of Creative' for a London based web agency specializing in e-commerce before going freelance in 2013. I work with clients to produce bespoke, fully considered, responsive websites that translate the needs and requirements of both clients and website visitors. As a frontend designer I put an emphasis on form and function, to create an enjoyable user experience. This means establishing the look and feel of web pages, including typography, graphics, colour, layout, branding and user experience.          

I am fluent in HTML5, CSS3, Javascript and the Webflow, Shopify, Wordpress and Magento platforms. I design and develop websites to suit most client budgets from simple business/personal sites to full e-commerce solutions and apps.
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So why choose a freelancer over an agency?
The main benefit of using a good freelancer instead of an agency is that you will get the same standard of work but for a fraction of the cost as there are no un-related overheads. When you hire an agency you are not just paying for your project and the work that went into it but their office space, accountants, marketing department, Christmas party etc. etc.

Working closely with one person key person enables you to share ideas and get clarity on the project more easily than dealing with an agency hierarchy on a more personal level. I always make sure I am easy to contact and provide a great level of service.